The psychology of fashion or how what we wear affects us?

It has probably happened to you that you changed clothes 3 times before leaving, because you simply did not feel comfortable in the given outfit. And you've probably already felt the difference in how you feel in a loose dress and in sweatpants and a t-shirt. This is exactly what the psychology of fashion is about - about the effect of clothes on our emotions, mood, self-perception and social interaction. How specifically can clothes help us and what should we avoid?

Let's take a look at 5 areas of our psyche that are strongly influenced by what we wear.

Clothing is a means by which we externally communicate who we are, what we like, what our values ​​and interests are. It can also be used to communicate social status. If the pieces in our wardrobe don't match who we are and what we believe in, it creates a dissonance that can negatively affect our psyche.

Tip: Do a little exercise. Try to think for a few minutes about who you really are. How would you describe yourself in one sentence? What is your personality? What are your values? Write down the data. Then look in your wardrobe and ask yourself if the pieces are in line with what you have written about yourself. If you see a mismatch, try to fix it.

Clothes in which we feel good and are in harmony with our personality can (healthily) raise our self-esteem. We feel good both on the outside when we look in the mirror and on the inside. Likewise, clothes that don't make us feel good can knock our self-esteem down and negatively affect our sense of self-acceptance.

Treating yourself to beautiful, pleasant and high-quality clothes is an expression of self-worth and respect for yourself, which is reflected on the outside. This applies to all categories of clothing, including sleep and home wear. After all, closing the door to the apartment does not reduce your value, although many of us do so unknowingly.

Check out the new kimonos and robes made from certified fabrics.

The relationship between mood and clothes goes both ways - the choice of clothes can be influenced by our emotions as well as how we feel.

When we are tired and in a bad mood, we tend to reach for muted colors, gray, black and oversized things in which we seem to hide. On the contrary, when we are full of energy, we are more likely to reach for clothes, colors or even something slightly eccentric.

How to improve your mood with clothes? Each color has its own psychological associations:

Red, orange - energy, encouragement

Yellow - happiness, optimism

Blue - calm, peace, stability

Green - relaxation, growth, prosperity

Violet - mysticism, intuition, creativity

Black - elegance, strength, authority, but also sadness

White - innocence, simplicity, purity

Gray - neutrality, balance, professionalism

Beige - neutrality, balance, calm

Type of clothing

That we feel more feminine in skirts and dresses is no big news. On the other hand, there are a lot of us who feel more confident in pants. It's simply good to know what we're better at and "it's us." And most importantly - remove from your wardrobe clothes that push, cut or simply don't fit. Such pieces will not really bring you a good mood.

Material

Materials also play an important role in how we feel. Otherwise, we have it in plastic , which does not breathe, otherwise in natural, light material. In general, fine, soft materials of natural or mixed origin (cotton, linen, viscose, modal) evoke a feeling of relaxation, freedom and comfort. On the contrary, artificial materials of low quality can cause frustration in addition to discomfort.

In the e-shop you will find a breakdown of the offer by type and material. You can easily find your favorite piece. Take a look at the organic cotton collection for example.

Clothing is a very important aspect when it comes to forming a first impression. It's always the first thing we notice about others! Whether we like it or not, other people form an impression of our personality, preferences or social status based on our clothes. Sure, we can say that we don't really care what anyone thinks about us, but there are cases when it's not harmful to make a first impression - for example, when you're going on a job interview or on a date. :)

With clothes, we express respect not only for ourselves, but also for the people we live with. It's thought-provoking what signals we send to our partner by wearing his old t-shirt and shorts to bed. In the same way, we send a signal to our children - mom can be a lady in an ugly t-shirt with a crazy print, or a lady in a casual house shirt.

See shirts for sleeping or to wear at home here

Clothing is not only an external surface, but significantly affects what is inside.

Mental well-being cannot be quantified, but investing (money, time or both) in high-quality, beautiful and comfortable pieces is definitely worth it.

Author: Teresa Reyes